Photo Magic brings fun to any party! - June 10, 2013

Photo Magic introduces the Guppy Pod Photo Booth to the Naples & Ft. Myers market. We caught up with them recently at the after party for the Heart Ball held by the American Heart Association at the Hyatt Coconut Point. The people at that event had the best time putting on props and taking fun photos with the Guppy Pod. Just watch the video to see for yourself! The pictures printed out while they waited and they went home with great, fun souvenirs.

2013 Distinguished Entrepreneurs Celebrated - May 29, 2013

Last week at Florida Gulf Coast University’s Cohen Hall the Small Business Development Center honored entrepreneurs and small businesses in Southwest Florida. It was a great celebration at the 2nd annual awards event as all of the nominees were recognized, the four finalists were spotlighted and Pamela Oakes of Pam’s Motor City was named the 2013 Distinguished Entrepreneur.

2013 Golden Apple Teacher Awards Collier County - May 13, 2013

Congratulations to the 2013 Golden Apple teachers of Collier County! The six teachers honored were Kathleen Weitzel of Naples Park Elementary, Sarah B. Nick of Golden Gate Elementary, Andrew Klatzkow of Corkscrew Elementary, Yudelka (Judy) Ramirez of Eden Park Elementary, Khris Betten-Jutasi of Lorenzo Walker Technical High and Catherine Hunt of Lely High School. Enjoy their videos and learn more about them in this Naples Daily News Q&A article.

Social Media and video’s new role in disasters - April 17, 2013

As anyone in the U.S. knows, the first images and footage seen about the recent tragedy at the Boston Marathon came from regular people using cell phones and mobile devices and pushing them out through social media platforms. Five or Ten years ago there wasn’t this instant ability to connect with the community and the world much less the technology to share images and videos almost instantly. For anyone who has doubted the power of social media, the pure and instant ability to communicate to the masses, this horrible event surely has removed all doubt. This is an amazing example of exactly how people communicate today regardless of the content.

It’s a new era in custom jewelry with Wm. Phelps - April 2, 2013

Wm. Phelps Custom Jeweler, located in the Venetian Village in Naples, Florida has just entered a new era. After four decades of creating stunning, one of a kind jewelery, the Phelps have taken the opportunity to re-vamp and re-style their gallery. Everything about the new design and new displays are contemporary and elegant. The store simply comes alive in the evening hours, with ambient lighting and jewels sparkling from every window, it’s impossible not to notice!

Online video trends for internal communications - March 13, 2013

As I was catching up on my industry reading this morning I stumbled across a great article by REEL SEO about “How Web Video Can Improve Internal Communications.” I spend a fair amount of time conveying that web video can get your message out externally – saving time and money, cementing your perfect message and branding. I have also had a few clients who grasped the ability to save themselves time, effort and money by using online video for internal communications but it’s not as many as we thought it would be.

St. Matthew’s House changes lives - February 28, 2013

Naples is a beautiful beach town. But beyond the quaint shops, luxury cars, and beautiful sunsets An epidemic was being ignored until a handful of faithful people rose to the call. What began as a feeding ministry and makeshift men’s shelter quickly evolved in response to the great need. In 1994 a new facility was built to accommodate the growing number of men in need of food and shelter as well as it allowed St. Matthew’s House to open their doors and begin serving women and families in a caring, structured environment to help them reclaim their lives from poverty and addiction. So what do you really know about St. Matthew’s House and everything they do there?

Men of Distinction 2012 - February 21, 2013

Each year Champions for Learning in Collier County honors a small group of men who have demonstrated their commitment to the community and the children in this community. The men are nominated by friends or colleagues and usually do not know about it until right around the actual big event help to honor them.

2013 Hope Love & Faith MS 5K - February 10, 2013

Join us March second for the Two thousand and thirteen “Hope, Love and Faith MS 5K Run and Walk”. The Heil Luthringer Foundation for Multiple Sclerosis provides hope, empowerment and education to those challenged by Multiple Sclerosis and their families within our community. Show your support and Put on those running shoes! March 2nd 8am at the Philharmonic Center for the Arts, Pelican Bay, in Naples. It’s a great cause and a fun, healthy event for the whole family.

Content Marketing – the Daley Dose - January 30, 2013

So what is content marketing? It’s a brand telling a story to better attract, engage and retain customers. Is content marketing new? Not by a long shot. John Deere was doing it in 1895 when they launched their customer magazine The Furrow. It’s still in circulation today- available in 40 countries and in 12 different languages. In 1904 Jell-O launched a recipe book that by 1906 had contributed to over one million in sales.